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Bond car is coolest brand

Aston Martin, the car associated with James Bond, has topped a poll to find the coolest brand in the UK.

The Superbrands research put the iPod in second place and YouTube in third.

Search engine Google made fifth place, while computer games console Sony PlayStation was sixth and game maker Nintendo was ninth.

A spokesman for the survey told the BBC that the list was split into two categories - things that people use on a daily basis and aspirational items like Rolex watches or Ferrari cars.

 
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