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Actors aim to inspire start ups

Actors have been recruited to promote enterprise in the North East.

Street theatre performers have been spreading the message for South Tyneside Means Business in Hebburn, Jarrow and South Shields, using a washing machine, sofa and lamp stand.

The props feature in adverts which are part of a £16.2 million initiative to persuade more people in the borough to start their own enterprises, The Journal reported.

The ordinary objects were designed to show that the spark of inspiration for a business can come from anywhere.

 
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